In the jewelry design, the seasonal products are concentrated and displayed according to the seasonal changes. This method satisfies the psychological characteristics of customers buying seasonally and is used to expand sales. However, seasonal displays must be displayed in advance one month before the arrival of the season and introduced to customers in order to play the role of seasonal publicity. Jewelry store design windows are arranged in a variety of ways, mainly including the following:
2.Comprehensive jewelry store window layout
3.Thematic jewelry store window layout
4.System jewelry store window layout
5.Seasonal jewelry store window display
The jewelry store design middle unobstructed window is not only an integral part of the overall decoration of the facade, but also the first exhibition hall of the jewelry store. It is mainly based on the products sold by the store. It uses sets and props skillfully, and is set off by the background picture decoration. With suitable lighting, color and text description, it is a comprehensive advertising art form for jewelry introduction and promotion. Before entering a jewelry store, consumers must browse the window consciously or unintentionally. Therefore, the design and promotion of the window has an important impact on consumers’ purchasing sentiment.
